Your TOTS PLAY baby and toddler's play class franchise!

My life has changed dramatically since starting my Tots Play business, I feel so much more confident, challenged and excited!
It isn’t always easy, but any time I feel unsure about whether I am doing the right thing it pushes me harder. Running your own business is certainly a challenge, but so rewarding and I love how great I feel after each session. I also love the fact that I am my own boss!!
I have great fun meeting new parents and babies, watching them grow and become little people is brilliant.
The best part is not worrying about long hours out of the house and away from my children. I can even advertise with them in tow as wherever I go with them there are parents with young children.
Being a Tots Play franchisee does totally work around my family and that has made me very happy.
— Emma, Franchisee for Caerphilly

What is Tots Play?

Tots Play is a programme of movement and sensory based play classes suitable for babies from birth to around 3 years to attend with a parent or carer. The programme is split into different classes for different age groups, but all having the aim of providing valuable, developmental play activities for children and adults to enjoy together.
One of the reasons our customers love Tots Play is that it offers a little bit of (almost!) everything.
The programme allows them to spend focused, quality time with their child, while learning a whole range of ways to play, interact and communicate with their baby or toddler that provide not just one, but many benefits for their development.
Instead of having to choose between a music class, a yoga class, a movement class, a signing class etc.... for their little one, they can give their child all these experiences in one programme. It is also designed so that the classes are as fun for mum or dad as they are for their baby or toddler.
Tots Play is also one of the few programmes that offers classes for very young babies, and for new mums ready to get out and meet new people and wanting to make the most of their (often short) maternity leave from work, while doing something fun with their baby, this is invaluable.
They are then able to continue through the different stages of the programme as their baby grows, meaning parents often stay with you for many months or years –and then bring their next child along.
Parents are also encouraged to continue to play with their child at home using the ideas and resources that Tots Play provides, and the sale of these resources offers an additional stream of revenue for your business.

Frequently Asked Questions

Is this for me?

Successful business owners come from many different backgrounds - scientists, prison warders, performers,  accountants, business people, teachers, dancers, yoga instructors....Do you want to run your own flexible business with support from us and make a difference? Then this could be for you.

The success of the themes and lesson plans offer so much reward and the financial returns are high for low set up costs.  Full training and on going support benefits include:

  • Unique concepts in toddler activity, Keeping children active, having fun and developing.

  • Classes nurture toddlers’ natural love of moving to music, using their imagination to act and perform with play and fun!

  • Sole territory with exclusive rights to run under the business brand.

  • Franchise kit including operating manual, business stationery and teaching equipment.

  • Fully researched lesson plans, with copyrights constantly evolving and developing.

  • Ongoing support and meetings with active involvement into the growth of your company.

  • Online systems to help you develop your business.

  • You love interacting not only with children but adults too.

  • You are hard working and ambitious.

  • You have determination and an enthusiasm to succeed.

What would I be doing?

  • Manage your business on your exclusive territory of equal potential to other franchisees in the UK.

  • Source all venues for classes and manage venue costs.

  • Teach classes for all pre-school children within this territory

  • Manage any staff you employ for your business, for example dance teachers.

  • Market and advertise your business (grass roots marketing/magazine advertising).

  • Become the ‘face’ of the brand for your exclusive territory through effective PR.

  • Have a personally rewarding business, which adds to the community.

  • Have the flexibility to create your own promotions/pricing/special offers etc.

  • See here for what others have to say that have already done this.

  • See here for an illustration of a day in the life of a similar business owner.

Complete the form below for a no obligation information pack:

Name *
After researching various franchises I was attracted to Tots Play because of the unique structure of the classes, they have so many different elements to help parents really enjoy being with their little one but know they are helping them with development at the same time. I have always enjoyed planning activities for young children as I love seeing their faces as they explore and discover something new and Tots Play classes ticked all the boxes, plus from a teachers point of view, I loved the idea of offering three types of classes so each age range has lessons specifically planned to suit their development needs. Most importantly as a Mum I felt they were classes I would have enjoyed attending with my daughter. Life has changed since I’ve started running Tots Play. I love that it’s me who gets to take and collect my daughter from school every day. Before work was becoming a chore, but now I really enjoy my job, every week is different. I enjoy meeting new people and I feel really privileged that I get to watch mums and babies grow in confidence, learn new things and generally have a great time just being together.
— Lynn, Franchisee for Lichfield and Cannock

What is the Tots Play Franchise Programme?
The Tots Play franchise programme offers the opportunity to run your own Tots Play business in your local area at times that suit you. It has been carefully designed with the following aims in mind:
For it to be flexible – It is designed so that it can work for you whether you want to run just a couple of classes a week around your little ones or to top up the family finances, or build it into a bigger business bringing in a full time income. It can also grow and change as your family and circumstances do.
For it to be affordable - This is a business designed to suit both your lifestyle and your budget, a complete business for much less than you might think.

For it to reward the effort you put into it – A low flat rate annual franchise fee means that the more you earn, the more you get to keep. We do not take a percentage of your profits.
For it to be easy to operate – I don’t believe that business needs to be complicated. We provide step by step training to help you feel confident in running Tots Play sessions and to get your business up and running. We then help you to set up simple systems to ensure your business continues to run smoothly.
For it to be fun! – Well it is in the job description to play all day!

Name *

Who can be a Tots Play Franchisee?
You do not need to have any specific qualifications or experience to run Tots Play classes, but you must enjoy working with young children and their parents, and be able to make them feel welcome and at ease.
You will also need plenty of energy and enthusiasm to get everyone involved, and the confidence to lead a group in various play activities including singing simple songs.
Good organisational skills are also important as a small amount of administration will be required.
You will receive full training on how to run the classes, with personal coaching, practical training weekend, written and online training manual plus ongoing help and support to establish and grow your business.
Running Tots Play classes is great fun, very rewarding, and fits well around family or other commitments. Help and support will be available to ensure that you are able to run your sessions successfully and profitably.
Sound like it could be for you? Then go ahead and complete your details below and you will receive full details of what the Tots Play franchise programme is about, how it works and how to be the owner of your very own Tots Play business.

Thanks again for taking the time to consider the Tots Play Business opportunity. I can’t wait to hear from you and work with you towards having a business and lifestyle that works for you.